Imagine your marketing plan...

✅ Giving an overview of all the tasks & projects for the next 3-6 months.

✅ Including both large-scale projects and small daily tasks.

✅ Showing the ownership + progress for each task, and keeping the team accountable.

✅ Being so easy to use that you're really using it at your weekly and monthly marketing meetings.

✅ Giving an overview of unachieved deadlines, blockers, and people overwhelmed with too many tasks.

This is exactly the 🔥 marketing timeline template 🔥 I've been building and using for the past 8 years.

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And I'm going to give it to you for free.

Consider it a "Thank you and merci" for reading & supporting this newsletter.

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How to use the marketing timeline template

To get an editable version of the template, duplicate it into your own Google Drive folder.

I've pre-filled some of the cells to give you a sense of what to add there.

Notice that the repeating daily/weekly/monthly tasks are added on a single row, and marked as "ongoing." This helps to keep the timeline less cluttered while still keeping track of things getting done consistently.

How to make the template yours:

1. Start by adding the next 3 months' high-level projects and recurring tasks.
2. Fill in the owner (person responsible for the completion of the task/project) and deadlines.
3. Draw a grey cell into the timeline side of the document to indicate when the project/tasks should begin and be done.

Every week, review the timeline with your team and see if all the past week's planned tasks (grey cells) were accomplished.

If yes, mark the cell green. If not, mark it red. You'll get an overview of lagging and problematic projects in a few weeks and can fix the problem.

I like to create a new timeline in a new tab (in the same document) every 3 months for ease of navigation.

And that's how all of your marketing team's tasks will get solved like a sugar cube in the hands of a raccoon dog... 💎

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Coming up next week: 1-week break

Together with a mystery marketer partner-in-crime, we're preparing for something BIG.

I'm going to skip the next week's newsletter to have some extra time at hand. I'll get back to you on March 1 with some cool updates. ✨

Merci! 🐿️

This is the 9th (!!) Marketing Things newsletter and I appreciate all of you who have subscribed. Send your feedback and thoughts by replying to this email.

Thanks for reading!
Karola